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Projects
NDWS — sports nutrition and apparel
- Industry
- Sports nutrition · E-commerce
- Timeline
- 4 months
- Scope
- Branding and identity, Web and product design, Development
01.
Overview
NDWS is a sports nutrition and functional apparel brand. Its different categories need to feel like parts of one brand — from the label to the website.
02.
Challenge
The brand had no coherent positioning or system connecting its products, style and digital presence.
03.
Solution
We developed the brand DNA, visual identity, colour and type systems, cards and graphics, labels for six products and a website with an admin panel for a large catalog.
04.
Result
The brand is built end to end — from its DNA and six product labels to a website where the client runs the catalog on their own. Products, style and digital presence work as one system. Delivered in four months.


